Global Forces Essay Example for Free

Global Forces Essay Introduction This case highlights how the European Brewing Industry is striving to grow and gain competitive advantage worldwide. In line to achieve this there have been a lot of innovation, acqiusitions, mergers and of course rebranding of beer products in the Industry. Companies are further trying to reduce operational costs for improved profit. It is therefore imperative that we analyze the global forces in this industry. 1.A PESTEL ANALYSIS (i)PESTEL FACTOR: Political: Firstly I noted that there have been strong campaigns by Governments to stop drunken driving. This might affect the consumption levels for the beers. More especially when there are functions such as weddings and parties, because during such functions Drivers are tempted to drink as functions unfolds. Also people may start avoiding taking beer from Pubs and restaurants since they are required to drive home from such places. Political effects are further emanating from the Government campaigns against binge drinking or overindulgence on alcoholic beverages, hence discouraging consumers from pubs or any social clubs. This may act as catalyst in the reduction of business opportunities for the brewing companies. I further noted that Governments regulate on how packaging for beer should be done due to environmental issues. For example Denmark the use of Bottles is instead of cans. Politically some this may affect the profitability of some brewing companies in Europe. Economic: The Government’s regulations to restrict alcohol consumption in terms of drunken driving and excessive consumption have really helped in increased sales of beer in supermarkets. As indicated in the case statistics shows that sales increased to 66% in 2005. The shift to Chain Stores has worked to the advantage of the brewing industry as the use cut-price on beer which, attract people to buy the commodity. This scenario or should I simply economically the brewing companies would survive as they are assured of more sales though this is indirect business. However there have been little growth in consumption of alcohol or in a nutshell a shift in demand to the developing economies such as China and Brazil. This requires that the brewing industry in Europe should move its investments to overseas markets. Social Factor: Discouragement of binge-drinking affects some people socially as they are denied happiness that comes with alcohol consumption. Furthermore the highly publicized issues of alcohol effects on Health and fitness cause consumption levels to go down. Due to such awareness people chose to socialize without taking any alcohol in some set ups. Technology: I note from the case the due technological advancement has led to the introduction of new products tailored to peoples tastes such as fruit flavored beers and extra cool lagers. In European brewing industry, it is the technology that makes the products attractive as labeling on packages communicates how good the beers on sales may be and also changes to packaging styles is made easy with technology. It is also clear in the case that there have been economies of scale in brewing and distribution of alcoholic beverages as machineries as readily available due to advancement in technology in Europe. Environment: As stated above the Government’s regulations toward environmental protection affect the brewing industry in the European markets either positively or negatively as they have to change packaging to the preferred bottles than cans. The aim is to sustain the environment hence even consumers are always conscious of such laws as they buy beers. Legal factors: My analysis is that the Brewing Industry in Europe is affected negatively as there are laws to curb binge drinking and drunken driving. I have noted that brewing companies have had low sales a result as people are required to buy their products from chain stores and consume it from homes instead of social clubs or pubs. My conclusion after carrying out the PESTEL analysis is that the Brewing Industry in Europe has potential to grow as there are well established companies that able to merge with other organasations either overseas or locally. Also most brands are well known world over hence able to survive any effects that may impact them negatively due to PESTEL factors. (ii) FIVE FORCE ANALYSIS Threat of New Entrants: The threats of new entrants is low in the European markets due to the following reasons campaigns by governments to curb drunken driving and strong awareness about the effects of alcohol on people’s health makes the business an attractive. It is also a known fact that in areas where there are business leaders who are well established it is difficult for the new entrants to survive as customers switching costs maybe very high. Also the high packaging costs for the product makes it unpredictable as to whether the new entrant will be able to survive. Also the switching cost of customers may be high due to ready established relations and confidence that customers have in some existing brands. Further the upcoming economies such as China or Ukraine makes it very unattractive to establish such a business in Europe as there could less business opportunities. Threats of Substitutes: The threat of substitutes is very high. This is because raw materials are readily available such as barely and other fruits, therefore very is for any orgsanisation to come up a product that my act as substitute. Further Water Industry is taking its shape such that they are now supplying bottled water. This acts as substitute to quench someone’s thirsty, considering that there campaigns for health living and people are now avoiding alcohol to keep fit. Also Laws that govern drunken driving compel customers more especially motorists to take water as a substitute instead of Beers. Moreover due to technological advancement it is very easy to produce substitute products such as Juices that may be appealing to consumers and such is obtaining in the European Markets as these can be consumed in clubs and Pubs. Lastly the move to high consumption of wines in the United Kingdom than usual beers makes it very clear that the threats of substitutes are high. Supplier’s Bargaining Power: It is clear that the suppliers bargaining power is high. For example it noted that the Packaging industry is highly concentrated in Europe and is dominated by international organizations, as such there are no substitutes to packaging hence suppliers of such materials are on the advantageous side. In addition suppliers are on good side in Europe due to the fact that production costs in the Brewing Industry are there is need treat the supplier’s well in order to operate effectively and efficiently. This gives supplier high bargaining power. Buyer’s Bargaining Power: I can simply say buyers are consumers of the products under discussion. In this context their bargaining power is very. This is because they have a wide choice of such products, this means they able to choose which brand or change at any time. Since there are a lot of substitutes available the switching costs are low hence no impact on them. Further customers would survive whether they consume the product or not. They choose when to buy and when not to, this mean that there is no concentration of buyers. Hence their bargaining power is low. Competitive Rivalry: The competition in this industry in the European Market is high. This is due to the fact that consumption levels have been reducing hence all producers have to sell their products to a reduced number of customers. Furthermore there are a lot of new brands arising from emerging markets such as fruit flavored and other exotic beers from international markets. What make competition much high are the distribution channels. The beers are distributed through supermarkets and it’s up to the brewing companies to do a lot of advertising in order to catch the consumer’s eye while shopping in supermarkets. In my conclusion I have noticed the Brewing Business in Europe is very ugly for the new entrants. It is therefore incumbent upon the existing companies to take up survival strategies such merging with others or acquisitioning of shares in the emerging markets such as Russia, China and Baltic Countries. They should also endeavor to re-brand themselves and try to enter other international markets such as Africa where customers are easily attracted to beers from overseas and there are less entry barriers. 2.Impact of trends on the four companies (a)Heineken in Netherlands: This company is named the biggest in European Beer Industry. However in order to survive the flooded market its target is to go in to international markets and use the local companies that they may acquire to introduce their beer. Transferring of Knowledge and technology is another way it aims to strengthen its new markets. The impact is that this company would grow they take up survival measures in the manner outlined above. (b)It’s strength : It holds five percent of sales in Asia-Pacific and 17% in Americas this puts in a good position when it comes to business share in a market where there is high competition. Heineken is better placed in terms of strength has it is the producer of worldly known brands such Heineken and Amstel. Due to family controlled aspect it becomes stable and independent in terms of business growth even in international markets. Economies of scale gives makes it strong considering that brewing is costly in Europe and in a nutshell it is secondary to non in brewing industry in Europe hence claims its strength in these area. Form the case I have deduced that the other strength is that they have a vision or simply where they want to be regardless of the competition industry where they operate from. I also noticed that another strength that Heineken has, is financial capacity to implement new projects as fast as possible as funding is always available for such. Heineken’s Weaknesses: Firstly weakness that, I have picked that they are unable to be innovative due family controlled. This means they may lack new ideas as the family may always influence decision making to suit their investments thus may be compelled to do things in the same manner hence lagging behind. This may result in non existence of new product development in the organization. A high price of Packaging Materials is another weakness at Heineken. They have no control or other sources for such materials this more reason why they complained of 11% price escalation. (ii)Grolsch (The Netherlands) (a)The impact if these existing business trends will cause Grolsh to push for mergers with other international organizations as it commands other brands such as US Miller and flavored beers such as grapefruit. It is also clear that it may require channeling much of resources to branding and innovation since that’s its strategy in line to survive. They believe that better looking product will attract a lot of business such green bottles and swing tops. (b) It’s Strength and Weakness One of its strength is long existence. It is on record that it was established in 1615 hence experienced hence may attract customer royalty as issues of closure may not easily arise. It has further embarked on centralization hence increase in terms of production volume which results in reduced cost. Grolsch also supplies variety of products this is strength as it gives it competitive advantage in the market in which it operates. Furthermore the other strength is its innovation in order to achieve its strategy. It’s Weakness Though its brewery is centralized it is single, thus pose a high risk in that in case of any challenges there can be no production at all. It also lacks financial muscle for example in 2005 when their colleagues Heineken made amassed 11.8 billion British Pounds Grolsch’s income from sales was only 313 Million Pounds hence very easy to fold. (iii)InBEv (Belgium/Brazil) (a)Impact of these trends: Even though InBev is the largest brewer in the world with a huge financial power it cannot survive with the existing trends in European markets. How can it survive? For it to stay alive it should strive to acquire other well established companies in the world. Since the world is more global now its strategy should be to built more global brands and increase it efficiency via purchasing and technology. The trends have impacted positively on InBev has it now sets its direction to growth through the above. (b) InBev’s Strengths The first strength is that it is the largest in the world; it is ranked either number one or two in about twenty lands. It has a sound financial position hence able to establish businesses anywhere in the world. In addition InBev is already established in emerging markets such as Chine and Brazil though acquisitions. It has well known brands such Beck’s and Stella Artois InBev’s Weaknesses Lack of analysis before acquiring other companies, for example it acquired a certain company whose brands were declining in terms sales, such acquisitions may turn out to be loses. (iv)Scottish and Newcastle (UK) (a)Impact of trends on the organization: Due to the business trends Scottish and Newcastle should be able to a lot of acquisitions in the UK being the market in which it operates; this would act as a point of growth. In line to gain competitive advantage the changing trends has pushed this company to invest in the fast growing markets such as Baltic Beverages where it has put fifty percent and China in CBC twenty Percent. (b) Scottish and Newcastle’s Strengths: It gains its strength by possessing strong brands such as John Smith, Baltika and Fosters. The strength are also drawn from its investments in fast growing economies such as China and Baltic nations, this may result in profitability regardless on competition in Europe. They are also market leaders in France, the United Kingdom and Russia as observed this is a very good strength for Scottish and New castle as competitive advantage is not easily achievable in these areas. It’s Weaknesses: Scottish and Newcastle’s financial position is not adequate for the high completion it is exposed to in this industry. My conclusion in to this assignment is that the Brewing Industry in the European Markets is highly competitive hence the need for companies to be innovative them to survive. There is also need for bigger companies to adopt strategies of acquisitioning of small ones so that they may expand their brands. Companies in this industry also need to spread their web to other countries if they are to gain competitive advantage. Bibliography HUNGER DJ/WHEELER TL (5th ed) (1992) Essentials of Strategic Management Global Forces. Online available from: www.opp.com. [Accessed 13 September 2012] 3H Strategy and international business. Online available from: www.dur.ac.uk. [Accessed 13 September 2012]

A World Without Art :: Music Senses Hearing Essays

A World Without Art Periodically, the question will come up, â€Å" If you had to give up one of your senses, which one would you select?† Which one, the question implies, could you best do without? I ruminate on this question occasionally, wondering what it would be like to be without something that that is so taken for granted that I don’t even really think about it at all. What, I ask myself, would I miss the most? These questions come to mind when I watch a little girl in one of my kindergarten classes who is profoundly deaf. She wears massive hearing aids, and is able to understand much of what goes on around her, but I wonder, when the children are singing the little songs they learn to help them remember their counting or alphabet skills, or any of the myriad of other songs they learn, what does she hear then? She maintains of look of puzzlement on her face, as if she can’t quite figure out what the rest of the children are doing. Does she hear the music? Does it make any sense to her? Or is it just a bit of confusing noise that she can’t decipher? I wonder again when I watch a blind man navigate through the campus library, cane held out in front of him, following the textured path laid out to make his journey easier, unaware of the student art which adorns the walls next to him. Sometimes it’s good, sometimes it’s wretched, mostly it’s indifferent, but he will never know as he maneuvers his way past this month’s offerings. The vivid slashes of color, the layers of texture, the intricate detail of the artistic renderings will never pierce the darkness of his world. What does he think when he hears conversations about art, about color. Does he paint visual pictures in his mind? Or do the words we use to describe things visually take on a completely different meaning for him? These thoughts take on a personal significance as I think about living a life without art. As a cook, the thought of being unable to taste the chocolate mousse, or the hollandaise sauce is a distressing notion, to put it mildly. Good food brings great joy to my life, and I would hate having to give up that part of my life. I am after all, the woman who trekked all the way from San Francisco to Vienna in search of the perfect Doboschtorte.The holidays see me virtually chained to my butcher-block worktable, turning out dozens of tins of cookies, A World Without Art :: Music Senses Hearing Essays A World Without Art Periodically, the question will come up, â€Å" If you had to give up one of your senses, which one would you select?† Which one, the question implies, could you best do without? I ruminate on this question occasionally, wondering what it would be like to be without something that that is so taken for granted that I don’t even really think about it at all. What, I ask myself, would I miss the most? These questions come to mind when I watch a little girl in one of my kindergarten classes who is profoundly deaf. She wears massive hearing aids, and is able to understand much of what goes on around her, but I wonder, when the children are singing the little songs they learn to help them remember their counting or alphabet skills, or any of the myriad of other songs they learn, what does she hear then? She maintains of look of puzzlement on her face, as if she can’t quite figure out what the rest of the children are doing. Does she hear the music? Does it make any sense to her? Or is it just a bit of confusing noise that she can’t decipher? I wonder again when I watch a blind man navigate through the campus library, cane held out in front of him, following the textured path laid out to make his journey easier, unaware of the student art which adorns the walls next to him. Sometimes it’s good, sometimes it’s wretched, mostly it’s indifferent, but he will never know as he maneuvers his way past this month’s offerings. The vivid slashes of color, the layers of texture, the intricate detail of the artistic renderings will never pierce the darkness of his world. What does he think when he hears conversations about art, about color. Does he paint visual pictures in his mind? Or do the words we use to describe things visually take on a completely different meaning for him? These thoughts take on a personal significance as I think about living a life without art. As a cook, the thought of being unable to taste the chocolate mousse, or the hollandaise sauce is a distressing notion, to put it mildly. Good food brings great joy to my life, and I would hate having to give up that part of my life. I am after all, the woman who trekked all the way from San Francisco to Vienna in search of the perfect Doboschtorte.The holidays see me virtually chained to my butcher-block worktable, turning out dozens of tins of cookies,

Campbell Company of Canada: Plant Tour Assignment

GMS 401: Plant Tour Assignment Campbell Company of Canada [pic] Date: March 12th, 2012 Ryerson University Executive Summary As students of Operations Management, we were charged with visiting a manufacturing or service facility and to present and report on our observations. Since all of the members of our group have either worked in or visited a service facility, we were excited with the opportunity to visit a manufacturing plant as part of this project.A few emails and phone calls later, we had organized a tour of The Campbell Company of Canada’s manufacturing facility, in Etobicoke. As a result of our tour, we are able to report on the following key elements: ? Company profile ? Details of the manufacturing process ? Plant layout ? Inventory control systems in place ? Quality assurance techniques ? Maintenance practices ? Ergonomics on the assembly line What they do well: The tour was an invaluable way for us to learn about and see first-hand the challenges faced by the mode rn day manufacturing plant.Work crews have been divided into teams motivated to seek improvements in the manufacturing process and the workers are non-unionized. With a daily output of approximately 1. 5 million units, it’s key that the plant minimizes downtime. As such, Campbell’s has transitioned over the years from reactive maintenance to preventive maintenance, and follows predictive maintenance as a best practice. Productivity and workplace safety have increased with the automation of processes in every area. SAP inventory systems have improved operations in supply chain management.In addition, Campbell’s has done well incorporating ergonomic lessons into all of its training sessions. They’ve also recognized that a healthy workforce consistently performs at high levels, and they have made a point to provide employees with amenities which focus on health and well-being. Recommendations for Improvement: Despite the strides made with employing predictiv e maintenance techniques, onsite technicians aren’t fully trained to deal with problematic equipment and thus Campbell’s is regularly bringing in external personnel to fix this.Since replacing the equipment isn’t a cost effective option, training onsite technicians to better address problems on this machinery when they occur could help reduce the downtime on the line. The threat of production bottlenecks may also be diverted by more general purpose equipment in the packaging area to accommodate sized containers. Our group felt there is an opportunity to improve the comfort, health and motivation of employees by improving ventilation in the packaging area. Table of Contents Executive Summary1Section 1: Company Profile3 Appendix A: Floor Plan †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 4 Appendix B: Thank You Letter †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 5 Section 1: Company Profile Campbell Soup Company (referred throughout this report as â€Å"Campbell’s†), a multi-national corporation headquartered in New Jersey, USA, has been delivering products with an exceptional taste and food experience for over 140 years. Founded in 1869 by Joseph A. Campbell and Abraham Anderson, the company has grown into a global manufacturer and marketer of high-quality onvenience-branded food products with a particular focus on canned tomatoes and vegetables, jellies, soups, condiments and minced meats (Campbell Company of Canada, 2012). Over the last century Campbell’s has developed into the leading house-hold brand name, not only domestically in North America, but globally. At present, Campbell Soup Company is the number one maker of soups in the world and dominates its domestic markets of North America with a market share of 69 percent (Forbe s Canada, 2011).In addition, Campbell’s Company of Canada represents a 60 percent global market share of the $4 billion soup market (Wikinvest, 2010). The wholesome goodness of Campbell’s products entered the Canadian markets on November 28, 1930; where a manufacturing plant was opened up in Toronto, Canada (Funding Universe, 2012). Hired locally from the Toronto area, many generations of families have since contributed to Campbell’s immense success within the soup industry (Funding Universe, 2012).Of the many products offered by the Campbell Soup Company, this report focuses on the soup production and manufacturing operation of Toronto-based Campbell Company of Canada (also referred to Campbell’s throughout this report). Being the sole provider of Campbell products to the entire Canadian market, Campbell Company of Canada runs production 5 days a week on 20 hour work cycles. Conveniently located just north of Lake Ontario, the Campbell Company of Canada plant encompasses 550,000 square feet of property; with 500,000 sq. ft designated for the actual plant and 50,000 sq. t for administrative offices. This plant employs 580 staff members, 430 of whom work within the physical plant, with the remaining 150 working in the offices. To get a better feel of the plant’s functionalities our group engaged in a plant-tour led by Mr. Gord Kirk, who is a Senior Manufacturing Engineer at Campbell Company of Canada. The Toronto-based plant produces a variety of canned aseptic soup & sauces. Of the aseptic soups, 5 types are primarily produced: Vegetable, Tomato, Chicken Noodle, Cream of Mushroom and Beef Broth. According to Mr. Kirk, roughly 1. million products are produced at this plant each day. These products are then shipped to third party retail food chains, mass discounters, mass merchandisers, club stores, convenience stores, drug stores and other retail, commercial and non-commercial establishments (Wikinvest, 2010). Currently, Campb ell Company of Canada’s largest retail customer is Wal-Mart Inc. , which contributed to approximately 18 percent of the company’s consolidated net sales during the 2010 fiscal year and 16 percent in both 2009 and 2008 (Wikinvest, 2010). Appendix A: Plant Layout [pic]Appendix B: Thank-You Letter Monday, March 12th, 2012 Attention: Ms. Bertha Walls and Mr. Gord Kirk On behalf of my team, GMS 401: Operations Management, I would like to take the opportunity to express my sincere gratitude for assisting us with our team project. Each team member contacted numerous companies in order to arrange a plant tour of the facilities, but the policies of these firms prohibited tours due to health and safety concerns. We were quite fortunate to have stumbled upon Campbell’s as a tour option and were delighted when an opening became available. Ms.Walls, from the initial telephone conversation through the two weeks leading up to the day of the tour, you were extremely receptive a nd helpful. In addition to booking our tour promptly and providing us with important details such as plant regulations and safety codes; you took the initiative to provide us with a layout scheme of the Campbell’s plant and a framework of questions and answers which related directly to the key topics of our report. Ms. Walls, my team and I are very thankful for everything you did for us. Your professionalism, knowledge and kindness were phenomenal. Sincerely, Operations Management Team Ryerson University Campbell Company of Canada: Plant Tour Assignment GMS 401: Plant Tour Assignment Campbell Company of Canada [pic] Date: March 12th, 2012 Ryerson University Executive Summary As students of Operations Management, we were charged with visiting a manufacturing or service facility and to present and report on our observations. Since all of the members of our group have either worked in or visited a service facility, we were excited with the opportunity to visit a manufacturing plant as part of this project.A few emails and phone calls later, we had organized a tour of The Campbell Company of Canada’s manufacturing facility, in Etobicoke. As a result of our tour, we are able to report on the following key elements: ? Company profile ? Details of the manufacturing process ? Plant layout ? Inventory control systems in place ? Quality assurance techniques ? Maintenance practices ? Ergonomics on the assembly line What they do well: The tour was an invaluable way for us to learn about and see first-hand the challenges faced by the mode rn day manufacturing plant.Work crews have been divided into teams motivated to seek improvements in the manufacturing process and the workers are non-unionized. With a daily output of approximately 1. 5 million units, it’s key that the plant minimizes downtime. As such, Campbell’s has transitioned over the years from reactive maintenance to preventive maintenance, and follows predictive maintenance as a best practice. Productivity and workplace safety have increased with the automation of processes in every area. SAP inventory systems have improved operations in supply chain management.In addition, Campbell’s has done well incorporating ergonomic lessons into all of its training sessions. They’ve also recognized that a healthy workforce consistently performs at high levels, and they have made a point to provide employees with amenities which focus on health and well-being. Recommendations for Improvement: Despite the strides made with employing predictiv e maintenance techniques, onsite technicians aren’t fully trained to deal with problematic equipment and thus Campbell’s is regularly bringing in external personnel to fix this.Since replacing the equipment isn’t a cost effective option, training onsite technicians to better address problems on this machinery when they occur could help reduce the downtime on the line. The threat of production bottlenecks may also be diverted by more general purpose equipment in the packaging area to accommodate sized containers. Our group felt there is an opportunity to improve the comfort, health and motivation of employees by improving ventilation in the packaging area. Table of Contents Executive Summary1Section 1: Company Profile3 Appendix A: Floor Plan †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 4 Appendix B: Thank You Letter †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 5 Section 1: Company Profile Campbell Soup Company (referred throughout this report as â€Å"Campbell’s†), a multi-national corporation headquartered in New Jersey, USA, has been delivering products with an exceptional taste and food experience for over 140 years. Founded in 1869 by Joseph A. Campbell and Abraham Anderson, the company has grown into a global manufacturer and marketer of high-quality onvenience-branded food products with a particular focus on canned tomatoes and vegetables, jellies, soups, condiments and minced meats (Campbell Company of Canada, 2012). Over the last century Campbell’s has developed into the leading house-hold brand name, not only domestically in North America, but globally. At present, Campbell Soup Company is the number one maker of soups in the world and dominates its domestic markets of North America with a market share of 69 percent (Forbe s Canada, 2011).In addition, Campbell’s Company of Canada represents a 60 percent global market share of the $4 billion soup market (Wikinvest, 2010). The wholesome goodness of Campbell’s products entered the Canadian markets on November 28, 1930; where a manufacturing plant was opened up in Toronto, Canada (Funding Universe, 2012). Hired locally from the Toronto area, many generations of families have since contributed to Campbell’s immense success within the soup industry (Funding Universe, 2012).Of the many products offered by the Campbell Soup Company, this report focuses on the soup production and manufacturing operation of Toronto-based Campbell Company of Canada (also referred to Campbell’s throughout this report). Being the sole provider of Campbell products to the entire Canadian market, Campbell Company of Canada runs production 5 days a week on 20 hour work cycles. Conveniently located just north of Lake Ontario, the Campbell Company of Canada plant encompasses 550,000 square feet of property; with 500,000 sq. ft designated for the actual plant and 50,000 sq. t for administrative offices. This plant employs 580 staff members, 430 of whom work within the physical plant, with the remaining 150 working in the offices. To get a better feel of the plant’s functionalities our group engaged in a plant-tour led by Mr. Gord Kirk, who is a Senior Manufacturing Engineer at Campbell Company of Canada. The Toronto-based plant produces a variety of canned aseptic soup & sauces. Of the aseptic soups, 5 types are primarily produced: Vegetable, Tomato, Chicken Noodle, Cream of Mushroom and Beef Broth. According to Mr. Kirk, roughly 1. million products are produced at this plant each day. These products are then shipped to third party retail food chains, mass discounters, mass merchandisers, club stores, convenience stores, drug stores and other retail, commercial and non-commercial establishments (Wikinvest, 2010). Currently, Campb ell Company of Canada’s largest retail customer is Wal-Mart Inc. , which contributed to approximately 18 percent of the company’s consolidated net sales during the 2010 fiscal year and 16 percent in both 2009 and 2008 (Wikinvest, 2010). Appendix A: Plant Layout [pic]Appendix B: Thank-You Letter Monday, March 12th, 2012 Attention: Ms. Bertha Walls and Mr. Gord Kirk On behalf of my team, GMS 401: Operations Management, I would like to take the opportunity to express my sincere gratitude for assisting us with our team project. Each team member contacted numerous companies in order to arrange a plant tour of the facilities, but the policies of these firms prohibited tours due to health and safety concerns. We were quite fortunate to have stumbled upon Campbell’s as a tour option and were delighted when an opening became available. Ms.Walls, from the initial telephone conversation through the two weeks leading up to the day of the tour, you were extremely receptive a nd helpful. In addition to booking our tour promptly and providing us with important details such as plant regulations and safety codes; you took the initiative to provide us with a layout scheme of the Campbell’s plant and a framework of questions and answers which related directly to the key topics of our report. Ms. Walls, my team and I are very thankful for everything you did for us. Your professionalism, knowledge and kindness were phenomenal. Sincerely, Operations Management Team Ryerson University

writing assignment 2 Essay - 2638 Words

Maria Bonilla Dec. 10, 2014 Professor Smithers History M12 Writing Assignment #2 CHAPTER 6: 1.) Who was Ida B. Wells? ANSWER: Ida B. Wells was an African-American journalist from Holly Springs. Ms. Ida attended Fisk University and Rust college. Ida was an activist who led an anti-lynching crusade in the United States. 2.) Who was Leonora Wells? ANSWER: Leonora Barry was born in the County Cork, Ireland. Leonora Barry was the only national officer of the Knights of Labor. She organized women workers in 1886-1890. Leonora furthered the progress of women’s rights. 3.) Who was Frances Willard? ANSWER: Francis Willard was born in Churchville, NY. Francis was a women suffragist; she was an American educator, temperance reformer. She was the†¦show more content†¦ANSWER: The significance of the Triangle Shirtwaist fire was that it prompted the creation of the new building, fire, and safety codes around the United States. The reason for this was from the many amounts of deaths. 3.) A.) Figures 8.7 and 8.8 are both enlistment posters aimed at young men. What emotional responses do the artists seek to arouse in their intended audience? How are their methods alike, and how do they differ? a.) ANSWER: The emotional responses that the artist seeks to arouse in their intended audience are pride and lust. The reason I think that is because every young man wants to defend a woman in some point in their life. They want to be the woman’s night and shining armor; the young men want to save their ladies. B.) Until recently in the U.S. only men officially served in combat, and it could be argued that by virtue of asking men to risk death, wartime gave them a heightened claim on citizenship. To what extent to these posters reinforce this notion? To what extent do they challenge it? b.) ANSWER: the extent that these posters reinforce the notion that men had a claim on citizenship is that they were the only ones allowed to go out to war because the ladies did not have that right yet. I think the posters challenge it because there wouldn’t be a place to be a citizen to if it wasn’t for the woman. They were the working force and the building block during WWI. They were in charge of everything a man had to do, while all men were fighting.Show MoreRelatedWriting Assignment 2. My Writing Assignment Is To Explain1000 Words   |  4 PagesWriting Assignment 2 My writing assignment is to explain nonverbal communication â€Å"messages expressed by nonlinguistic means†. (Adler et al 431) so that you may understand that verbal communication is just a small part of the communication process and that through nonverbal communication you can communicate without even using words or by the way you say the words. Let me warn you that you need to be very careful when trying to interpret nonverbal communication, because nonverbal communication canRead MoreWrtg101 Writing Assignment 2 Writing Assignment 2 Cause-Effect Analysis1172 Words   |  5 Pageswrtg101 Writing Assignment 2 Writing Assignment 2 Cause-Effect Analysis Click Link Below To Buy: http://hwaid.com/shop/wrtg101-writing-assignment-2/ Writing assignment #2 will be an essay in which you analyze either causes or effects. You have two choices for this essay, both of which are very wide open. For both choices, you are required to integrate two sources into your essay to support your argument. 1. TECHNOLOGY AND EDUCATION Analyze the effects of a particular trendRead MoreEssay about writing assignment 2980 Words   |  4 PagesMethods: Measurement of diffusion and hemolysis was performed using 12 mL of obtained 2% ovine blood solution and 12 mL of each test solution in the propanol series containing Propanol, Propanediol, and Propanetriol. 4 mL of each propanol series solution is pipetted into a test tube, creating 3 test tubes of each propanol series test solution. Then 1mL of blood suspension was pipetted into each of the 3 tubes containing 1, 2, 3-propanetriol. After this is done, it took several minutes (10-20 min.) for hemolysisRead MoreHRM 560 WRITING ASSIGNMENT 2 Environmental Pressures v2a Essay1151 Words   |  5 Pagesï » ¿ Assignment 2: Environmental Pressures Sandra T. Sims, Student Summer Quarter 2014 HRM 560 – Managing Organizational Change Instructor: Dr. Mary Hair Collins 1. Create a table where at least three (3) organizational pressures and at least three (3) environmental pressures in the organization are illustrated and rank those pressures according to their influence. Corporate organizational pressures describe change both negatively and positively for the company and its employees. These evaluationsRead MorePortfolio 2, Writing Assignment 2 â€Å"The Best Dang Five-Paragraph Essay Ever† Shawn T. Smith’s â€Å"The800 Words   |  4 Pages Portfolio 2, Writing Assignment 2 â€Å"The Best Dang Five-Paragraph Essay Ever† Shawn T. Smith’s â€Å"The User’s Guide to the Human Mind† shows the way the brain reacts and the reason it reacts to certain events, tendencies, and otherwise work against us in functional pursuits. It helps us to understand why we develop anxiety and depression. He suggests us struggling against unhappy anxious thoughts and make friends with our minds. Smith states â€Å"your mind is not supposed to make you happy it’s supposedRead MoreDocx949 Words   |  4 PagesInternational University – HCMC Department of English IE2 READING WRITING 1. Course Statistics : 120 periods (8 credits) Number of instruction weeks : 10 Number of sessions : 30 Number of sessions per week :3 Number of periods per session 2. Pre-requisite Number of periods :4 Students who achieved IE1 course score 50 or scored from 35-60 on the Placement Test are required to take this course. 3. Learning outcome Students who have successfully completedRead MoreHow Do You Typically Go About Preparing For A Writing Assignment Essay980 Words   |  4 Pages1. How do you typically go about preparing for a writing assignment? Describe the steps you take, including rereading the assignment, asking questions about it, talking to instructors or friends, jotting down ideas, gathering information, and so on. How far in advance of the due date do you usually begin working on the assignment? Typically, I look at the assignment as soon as I can before the due date in order to begin the brainstorming process. This could be three months or two days prior toRead MoreMgt 300 Module 2 Thinking Assignment1381 Words   |  6 PagesMGT 300 MODULE 2 THINKING ASSIGNMENT To purchase this visit following link: http://www.activitymode.com/product/mgt-300-module-2-thinking-assignment/ Contact us at: SUPPORT@ACTIVITYMODE.COM MGT 300 MODULE 2 THINKING ASSIGNMENT MGT 300 Module 2 CRITICAL THINKING ASSIGNMENT /CSU Personality and Motivation – Analyze a Personality Demonstrate your understanding of personality and motivation and your critical thinking and writing skills by synthesizing theories of personality and motivationRead MoreBmgt 364 Assignment 2 Mini-Management Plan Essay1075 Words   |  5 PagesBMGT 364 Assignment 2 Mini-Management Plan Click Link Below To Buy: http://hwaid.com/shop/bmgt-364-assignment-2-mini-management-plan/ Purpose: In the second assignment, students will complete a mini-management plan that demonstrates how an organization operates on a day-to-day basis as well as over the long run. This assignment helps students develop the skills necessary to assess a management situation and to write a report based on the findings A management plan is a report thatRead MoreAssignment 1 Acc 100 Careers in Accounting1553 Words   |  7 PagesASSIGNMENT 1 ACC 100 CAREERS IN ACCOUNTING To purchase this tutorial visit here: http://mindsblow.us/question_des/ASSIGNMENT1ACC100CAREERSINACCOUNTING/17 contact us at: help@mindblows.us ACC 100 ASSIGNMENT 1 CAREERS IN ACCOUNTING Assignment 1: Careers in Accounting Due Week 8 and worth 240 points Accounting is the study of how businesses track their income and assets over time. Accountants engage in a wide variety of activities besides preparing financial statements and recording business